Company · Marketplace & E-commerce

Bellahora

bellahora.com ↗ ·Barcelona ·Seed ·Acquired (by Miora, 2016)

Bellahora was a Barcelona-based online marketplace and SaaS platform for the beauty and wellness sector, letting consumers book appointments at salons, spas and aesthetic clinics while giving partner centers management software for scheduling, staff, inventory and billing. Founded around 2012 and backed by Spanish VCs and a Startupxplore equity-crowdfunding round, it was acquired in October 2016 by Bogotá-based Miora, which kept the Barcelona team running the SaaS product for its Latin American client base. The company no longer operates as an independent startup.

Founded
2012
Founders
1
News
0
Rounds
0
Investors
5
SectorsBeauty & Wellness Marketplace, SaaS for Salons/Spas, Consumer Bookings Start-up MapMarketplace & E-commerce › Services & events marketplaces

Profile updated 23 Jul 2026

Founders

Carlos López
Founder
—

Global models 5

Zenoti
United States · www.zenoti.com ↗
Enterprise SaaS booking/management platform for salons, spas and wellness centers, the closest match to Bellahora's B2B software side.
$331MComparable
Fresha
United Kingdom · www.fresha.com ↗
Consumer marketplace plus free SaaS for salons and spas to manage bookings, matching Bellahora's dual marketplace/SaaS model.
$285MComparable
Booksy
United States/Poland · booksy.com ↗
Appointment booking marketplace and management app for beauty and wellness businesses, directly comparable to Bellahora.
$269MComparable
StyleSeat
United States · www.styleseat.com ↗
Marketplace connecting consumers with beauty and wellness professionals for booking, same core consumer-facing model.
$82.2MComparable
Treatwell
United Kingdom · www.treatwell.com ↗
European beauty and spa booking marketplace with salon software, one of Bellahora's direct European-market peers.
$40MComparable

Investors 5

Funding rounds

No announced rounds on record.

News & media

No coverage on record yet.
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