Better Than New (BTN) is an early-stage venture built inside Byld, a Madrid-based corporate venture builder, in partnership with insurer Caser. It adds insurance-backed protection to peer-to-peer second-hand product sales, aiming to make used goods as trustworthy and appealing to buy as new ones.
Founded
2023
Total funds raised
—
Rounds
0
SectorsInsurtech, Marketplace & E-commerce, Second-hand/Resale
Start-up MapInsurtech › Embedded insurance products
Founders
No names on record yet.
Global models 5
BBack Market
France · www.backmarket.com ↗
Leading refurbished/second-hand marketplace that builds buyer trust in used goods, the same core value proposition BTN targets.
$1.02BComparable
VVinted
Lithuania · www.vinted.com ↗
Major P2P second-hand marketplace facing the same trust/safety challenges in peer-to-peer resale that BTN's insurance layer addresses.
$872MComparable
EExtend
United States · www.extend.com ↗
API-based protection/warranty plans embedded into e-commerce and marketplace checkouts, directly analogous to BTN's insurance-for-goods model.
$386MComparable
CCover Genius
Australia · www.covergenius.com ↗
Embedded insurance platform for marketplaces and e-commerce, matching BTN's approach of bolting protection onto product transactions.
$345MComparable
TThredUp
United States · www.thredup.com ↗
Large-scale online resale/consignment marketplace built around increasing consumer confidence in buying second-hand items.
$302MComparable
In the same niche 3 others
See all in the Start-ups Map →
Notes: Most funded first
Investors
No investors found yet.
Funding rounds
No announced rounds on record.
News
No coverage on record yet.