BCompany · Enterprise Software
Brandtrack
Brandtrack is a B2B SaaS platform that provides AI-powered, licensed background music and audio advertising for commercial spaces such as retail, hospitality, and food & beverage venues. Founded in 2014, it serves over 10,000 locations in 30+ countries with clients including Hilton, Levi's, Burger King and Victoria's Secret, using real-time data (traffic, weather, time of day) to adapt playlists and drive sales/dwell time. It has grown through accelerators like Wayra and Lanzadera and reports ~$3.5M ARR.
Founded
2014
Founders
4
News
0
Rounds
0
Investors
6
SectorsEnterprise Software, Media & Gaming, AI & Data, Retail Tech, Hospitality Tech
Start-up MapEnterprise Software › Vertical SaaS for venues & spaces
Profile updated 23 Jul 2026
Founders
L
Lucas Cornejo
Co-Founder & COO (Integrator)
N
Nicolas Niejadlik
Co-Founder & CTO
S
Santiago Lagier
Co-Founder & CEO
S
Santiago Ortiz de Marco
Co-Founder
Global models 5
SSoundtrack Your Brand
Sweden · www.soundtrackyourbrand.com ↗
B2B SaaS delivering licensed, curated music streaming for commercial venues, the closest direct global peer to Brandtrack's model.
$54.6MComparable
QQsic
Australia · www.getqsic.com ↗
AI-powered in-store audio and retail media platform generating dynamic, data-driven audio ads for retailers, matching Brandtrack's AI ad/CX angle.
$50.5MComparable
PPlayNetwork
United States · www.playnetwork.com ↗
Provided managed background music and media programming for retail and hospitality brands before being acquired by Mood Media.
$29.3MComparable
RRockbot
United States · www.rockbot.com ↗
Streaming music and media platform for businesses (bars, restaurants, retail) with multi-location management, similar target customers to Brandtrack.
$6.68MComparable
M
Music Dealers
United States · www.musicdealers.com ↗
Licenses and curates music for brands and commercial use, overlapping with Brandtrack's licensed brand-music curation business.
$6.18MComparable
Investors 6
5500 Global
LLanzadera
lanzadera.es
PPinama Inversiones
www.pinama.es
T
The Board
WWayra
wayra.com
WWollef
Funding rounds
No announced rounds on record.
News & media
No coverage on record yet.