Company · Enterprise Software

FitnessKPI

fitness-kpi.com ↗ ·Granada ·Seed

FitnessKPI is a Granada-based B2B SaaS company that provides business intelligence and AI-driven analytics software for gyms, health clubs and sports facilities, unifying data from club management systems into dashboards covering 180+ fitness-specific KPIs, plus a FitnessCRM, churn prediction (its 'ANNA' algorithm), benchmarking and NPS tools. Founded in 2018 by two fitness-industry operators, it claims 1,500+ clubs and ~3.5M members across 26 countries, with clients including Gold's Gym, Fitness First and Fitness Park. It raised €1M in July 2024 led by Angels Capital (Juan Roig's fund, tied to the Lanzadera accelerator) with Encomenda Capital Partners, and in September 2025 signed a strategic growth agreement with Bryan O'Rourke's Vedere Ventures. It is headquartered in Granada with a sales office in Valencia.

Founded
2018
Founders
2
News
5
Rounds
2
Investors
2
SectorsEnterprise Software, SaaS, Business Intelligence, AI & Data, Fitness & Wellness, Sports Tech Start-up MapEnterprise Software › Vertical SaaS for venues & spaces

Profile updated 30 Aug 2026

Founders

Isabel Vega Villegas
Co-Founder & Growth Manager
Pablo Viñaspre
Co-Founder & CEO

Global models

No comparables on record yet.

Investors 2

Funding rounds 2

Seed · €500K
Encomenda made a €500K follow-on investment in FitnessKPI, a business intelligence platform for gyms and sports clubs, after first backing t…
2025-08-04
Seed · €1M
Granada-based FitnessKPI raised €1M led by Angels Capital, Juan Roig's investment vehicle, with participation from Encomenda and several bus…
2024-07-22

News & media 5

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