Civitatis is a Madrid-based online marketplace for booking guided tours, excursions, day trips and activities, and is the leading curated tours-and-activities platform for Spanish- and Portuguese-speaking travellers. Founded in 2008 and bootstrapped profitably for its first 14 years, it now offers 97,000+ activities in 4,270+ destinations across some 160 countries and has served over 30 million customers, with roughly 360 employees. Growth investor Vitruvian Partners took a stake in April 2022 (~€100M deal) and increased it with a further ~$50M in June 2024; founder Alberto Gutiérrez handed the CEO role to Andrés Spitzer effective 1 January 2026 and remains on the board. It is a late-stage, cash-flow-positive scaleup backed by growth equity rather than a classic VC-series company.

Founded
2008
Founders
1
Total funds raised
€100M
Rounds
1
Investors
1
Last round
Apr 2022
SectorsTravel & Hospitality, Marketplace & E-commerce, Consumer, Tours & Activities Start-up MapTravel & Hospitality › Tours, activities & experiences

Suggest a correction

Founders

Alberto Gutiérrez Pascual
Founder and Board Member (CEO 2008–2025)

Global models 5

GetYourGuide
Global online marketplace for booking tours, excursions and activities that takes a commission from local operators, the same model as Civitatis.
$1BComparable
Klook
Hong Kong · www.klook.com ↗
Commission-based marketplace for tours, activities and attractions, focused on Asian travellers, much as Civitatis focuses on Spanish- and Portuguese-speaking ones.
$720MComparable
KKday
Curated marketplace for guided tours, day trips and local experiences sold to travellers on commission, like Civitatis.
$200MComparable
Tiqets
Netherlands · www.tiqets.com ↗
Online marketplace for museum, attraction and activity tickets that earns a commission on each booking, close to Civitatis's model.
$100MComparable
Headout
United States · www.headout.com ↗
Online marketplace for last-minute tours, experiences and attraction tickets in major cities, taking a commission from operators as Civitatis does.
$60MComparable

In the same niche 6 others

See all in the Start-ups Map →

Notes: Most funded first

Investors 1

Vitruvian Partners
Led round 2022 United Kingdom

Funding rounds 1

·1 not counted
DateRoundAmountLead
Not counted (1)

Not counted in totals

Start typing to search across everything.
↑↓ navigate↵ openesc close? shortcuts
Keyboard shortcuts
/ Ctrl K
Search
j k
Next or previous row
↵
Open the row
Ctrl ↵
Open it in a new tab
[ ]
Previous or next page
?
This list