WeHygge (brand name "Hygge", trading as FunRecycled Bags SL) is a Barcelona-based sustainable design brand founded in 2019 that makes backpacks, duffels and bags from upcycled bicycle inner tubes, marketed as a vegan, 100% recycled alternative to leather. It sells direct-to-consumer via its own Shopify store and positions itself around circular economy and giving a second life to hard-to-recycle materials. It is a very small consumer brand (roughly 3 employees per public data aggregators) rather than a VC-backed tech startup.
Founded
2019
Total funds raised
—
Rounds
0
SectorsSustainable Fashion, Circular Economy, Consumer Goods, D2C E-commerce
Start-up MapConsumer › Fashion & apparel brands
Founders
No names on record yet.
Global models 5
AAllbirds
United States · allbirds.com ↗
Direct-to-consumer brand built on sustainable and recycled materials that sells mainly through its own online store; its main product is shoes, but it also sells bags.
~$200MComparable
RRothy's
United States · rothys.com ↗
Direct-to-consumer brand selling bags and shoes made from recycled plastic bottles, marketed on a circular-economy, waste-to-product story.
~$42MComparable
CCotopaxi
United States · cotopaxi.com ↗
Mostly direct-to-consumer backpack and bag brand whose best-known lines are made from repurposed leftover fabric and sold on a sustainability pitch.
~$30MComparable
EEcoalf
Spain · ecoalf.com ↗
Spanish sustainable fashion brand that turns recycled waste materials into bags, backpacks and apparel and sells a large share through its own online store.
~$20MComparable
P
Paravel
United States · tourparavel.com ↗
Direct-to-consumer bag and luggage brand made from recycled materials, sold through its own e-commerce store.
~$10MComparable
In the same niche 16 others
See all in the Start-ups Map →Notes: Most funded first
Investors
No investors found yet.
Funding rounds
No announced rounds on record.
News
No coverage on record yet.





