HolaPepa

holapepa.com ↗ ·Madrid ·Pre-seed

HolaPepa is a Madrid-based platform for at-home beauty and wellness services. Customers book treatments through its web and mobile app and choose the place, date and time; a network of specialists then carries them out at the customer's home. Services include facial and body treatments such as dermapen, maderotherapy and lymphatic drainage, as well as manicures, pedicures, makeup, hairstyling, brows and lashes, with dedicated bridal packages and gift cards. Anna María Rivera and Jesús Álvarez-Miranda founded the company in Madrid and launched it in January 2021. It raised a €485,000 pre-seed round backed by ENISA and business angels including Rafael Tamames (Findasense), Ferran Ferrer (emagister) and José María Baños (LetsLaw), to expand to new Spanish cities and strengthen its operations, marketing and technology.

Founded
2021
Founders
2
Total funds raised
€485K
Rounds
1
Investors
3
Last round
Dec 2023
SectorsBeauty & Wellness, On-demand Services, Consumer, Marketplace Start-up MapConsumer › Consumer services & venues

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Founders

Anna María Rivera
Co-Founder & COO
Jesús Álvarez-Miranda
Co-Founder & CEO

Global models 5

Urban Company
App marketplace where customers book salon, spa, massage and nail services at home, carried out by vetted independent professionals, with the platform taking a commission on each booking.
$450MComparable
Soothe
United States · www.soothe.com ↗
On-demand app for booking massages and body treatments at the customer's chosen place and time, delivered by a network of licensed therapists who are paid per booking.
$120MComparable
Glamsquad
United States · www.glamsquad.com ↗
App for booking hair, makeup and nail services at home, including bridal and event packages, done by a curated network of beauty professionals.
$70MComparable
Zeel
United States · www.zeel.com ↗
Marketplace for on-demand massages and wellness treatments at home, booked through the app and carried out by vetted therapists.
$45MComparable
Ruuby
United Kingdom · ruuby.com ↗
App for booking nails, hair, makeup, lashes, brows and wellness treatments at home or in the office, delivered by a vetted network of beauty therapists.
$14MComparable

In the same niche 12 others

See all in the Start-ups Map →

Notes: Most funded first

Investors 3

Ferran Ferrer Perea
Pre-seed 2023 Spain
José María Baños
Pre-seed 2023 Spain
Rafael Tamames
Pre-seed 2023 Spain

Funding rounds 1

·1 not counted
DateRoundAmountLead
Not counted (1)

Not counted in totals

PublishedArticle
2026-05-11 Holapepa: un concepto de belleza en casa ↗
Casilda se casa
2026-05-11
2023-12-20 HolaPepa cierra una nueva ronda de inversión de 485.000€ ↗
El Referente
2023-12-20
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