Freshly Cosmetics is a Reus-based brand of natural dermocosmetics that makes skincare, body care and hair care products and sells them directly to consumers. It sells mainly through its own e-commerce platform, which ships to more than 36 countries, and also through a growing network of its own stores in Spain and through wholesale partners. It has served more than 2 million customers, has over 700,000 members in its Freshly Club loyalty programme, and reported revenue of €46.5 million in 2024. It was founded in 2016 by the chemical engineers Miquel Antolín, Mireia Trepat and Joan Miralles, and in 2021 raised a €19.4 million ($22 million) Series A led by Blossom Capital.
SectorsConsumer, Beauty & Cosmetics, D2C E-commerce, Retail
Start-up MapConsumer › D2C beauty & wellness brands
Founders
J
Joan Miralles
Co-founder
M
Miquel Antolín Civil
Co-founder & CEO
M
Mireia Trepat Martí
Co-founder
Global models 5
TThe Honest Company
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GGlossier
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FFunction of Beauty
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A hair care and body care brand that sells mainly through its own online store and has added retail partners.
$150MComparable
HHonasa Consumer
India · honasa.in ↗
A natural, toxin-free skincare, hair care and body care brand that grew online-first, selling direct to consumers, and then expanded into its own stores and wholesale.
$110MComparable
PProse
United States · prose.com ↗
A natural-ingredient hair care and skincare brand selling mostly through its own e-commerce site, with subscriptions for repeat customers and a few of its own stores.
$95MComparable
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Notes: Most funded first
Investors 1
BBlossom Capital
Funding rounds 1
| Date | Round | Amount | Lead |
|---|---|---|---|
| 2021-11-10 | Series A | approximately €18.9M | Blossom Capital |
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