FCompany · Enterprise Software
ForceManager
Barcelona-founded (2011) mobile-first CRM platform built specifically for field sales teams, offering route planning, activity tracking, and AI-powered sales tools used by thousands of companies across construction, manufacturing, healthcare, and logistics. The company raised a Series B round in 2018 but was acquired by Sage Group in November 2024 and rebranded as "Sage Sales Management" in February 2025, so it now operates as a Sage product line rather than an independent startup.
Founded
2011
Founders
2
News
3
Rounds
0
Investors
7
SectorsEnterprise Software, CRM, Sales Technology
Start-up MapEnterprise Software › Sales & GTM automation
Profile updated 4 Aug 2026
Founders
O
Oscar Macia
CEO & Co-Founder
X
Xavi Bisbal
Co-Founder & former COO/CTO
Global models
No comparables on record yet.
Investors 7
AAXA Venture Partners
BBanco Sabadell
C
Catalan Institute of Finance (ICF)
www.icf.cat
H
Histemi
NNauta Capital
nautacapital.com
PP101
S
SIE
Funding rounds
No announced rounds on record.
News & media 3
| Published | Article |
|---|---|
| 2025-02-01 |
ForceManager is now Sage Sales Management ↗
ForceManager (Sage)
|
| 2024-11-11 |
Sage acquires ForceManager to increase sales efficiency for SMBs ↗
ERP Today
|
| 2024-08-29 |
El primer sistema de reporte inteligente por voz con IA para equipos comerciales ↗
Retail Actual
|