Shalion

shalion.com ↗ ·Barcelona ·Series A

Shalion is an eCommerce intelligence platform that turns digital shelf and retail media data into actionable insights for consumer brands, monitoring pricing, assortment, availability, promotions and share of search across 2,000+ retailers, 160+ apps and quick-commerce platforms in around 60 countries. Its 'Maestro' product suite (Digital Shelf, Retail Media, Amazon Shelf, Outlet Distribution) now positions itself as a conversational AI layer for digital commerce, and is used by brands such as L'Oréal, Nestlé, PepsiCo, Danone, Heineken, Diageo and Henkel. Founded in 2019 in Barcelona by Germán Loewe (previously founder/CEO of Netquest) and Valeria Bellani, it raised a €5M Series A from Seaya Ventures in July 2024 to fund US and retail media expansion. It also has New York and Buenos Aires offices.

Founded
2019
Founders
2
Total funds raised
€5M
Rounds
1
Investors
1
Last round
Jul 2024
SectorseCommerce Intelligence, Digital Shelf Analytics, Retail Media, SaaS, Big Data, AI & Data, Retail Tech Start-up MapAI & Data › Retail & location analytics

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Founders

Germán Loewe
Founder & CEO
Valeria Bellani
Founder & Chief Product Officer

Global models 5

Trax
Singapore · traxretail.com ↗
Sells shelf-intelligence subscriptions to CPG brands that track availability, pricing, promotions and share of shelf, mainly in physical stores rather than online.
~$1.0BComparable
Salsify
United States · www.salsify.com ↗
Sells SaaS to consumer brands for product content and digital shelf analytics, monitoring how their products appear across online retailers.
~$450MComparable
CommerceIQ
United States · www.commerceiq.ai ↗
AI platform for consumer brands that combines digital shelf monitoring, retail media optimisation and sales analytics across online retailers.
~$215MComparable
Crisp
United States · www.gocrisp.com ↗
Sells a subscription data platform to CPG brands that turns retailer data into insights on sales, inventory and availability.
~$110MComparable
DataWeave
Digital shelf and pricing intelligence SaaS that tracks pricing, assortment, availability and share of search across e-commerce and quick-commerce platforms for brands.
~$20MComparable

In the same niche 10 others

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Notes: Most funded first

Investors 1

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Funding rounds 1

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