Optimus Price

optimusprice.ai ↗ ·Barcelona ·Seed

Optimus Price is a Barcelona-based company that sells AI software for pricing to e-commerce and physical retailers. Its SaaS platform tracks competitor prices in real time, sets prices dynamically, forecasts demand, manages stock and promotions, and optimises Google Shopping feeds, with custom dashboards and bespoke development on top. It was founded by scientists from the Barcelona Supercomputing Center and merged with the price-monitoring specialist Athena in November 2020. Customers include Nestlé, SONAE, SGS, Risi, SEAT:mo, Fútbol Emotion, Magitel and Ulabox. In 2020 it raised €600,000 from Wayra and business angels, including an ENISA loan; in 2022 it raised €1 million from Zone2boost, Wayra, business angels and nearly 500 crowdfunding investors on Crowdcube; it has since announced a $2 million Series A.

Founded
2015
Founders
3
Total funds raised
€2M
Rounds
3
Investors
10
Last round
Feb 2022
SectorsAI, Retail Tech, E-commerce, Pricing Software, SaaS Start-up MapAI & Data › Retail & location analytics

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Founders

Carlos Fenollosa
Co-founder & CEO
Noel Ortiz
Co-founder
Ramon Goñi
Co-founder

Global models 5

Pricefx
Cloud SaaS for price optimisation and management, sold on subscription to retailers and manufacturers, like Optimus Price's AI pricing platform.
~$180MComparable
Eversight
United States · www.eversightlabs.com ↗
AI SaaS that tests and optimises retail prices and promotions for grocery and consumer-goods retailers, matching Optimus Price's dynamic pricing and promotion modules.
~$45MComparable
DataWeave
SaaS that tracks competitor prices and assortment in real time for e-commerce retailers and brands, the same price-monitoring core that Optimus Price gained with Athena.
~$20MComparable
Omnia Retail
Subscription platform that combines competitor price monitoring, dynamic pricing and Google Shopping feed optimisation for online and physical retailers, closely mirroring Optimus Price's product set.
~$20MComparable
Competera
Ukraine · competera.ai ↗
AI pricing SaaS for retailers that recommends prices from demand forecasting and competitor data, the same model and buyer as Optimus Price.
~$15MComparable

In the same niche 10 others

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Notes: Most funded first

Investors 10

Open as list →
Wayra
www.wayra.com
3 rounds · 2020–22 Spain
Crowdcube
www.crowdcube.com
Seed 2022 United Kingdom
Zone2boost
www.zone2boost.com
Seed 2022 Spain
SeedRocket
www.seedrocket.com
Investor Spain
Albert Armengol
3 rounds · 2020–22 Spain Private investor
David Boronat
2 rounds · 2020 Spain Private investor
Jordi Priu
2 rounds · 2020 Spain
Romain Pironneau
2 rounds · 2020 HQ unknown
Vicente Arias
2 rounds · 2020 Spain
Andreas Mihalovits
Seed 2022 Spain Private investor

Funding rounds 3

·1 not counted
DateRoundAmountLead
Not counted (1)

Not counted in totals

News

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