Flopp is a Spanish sustainable home-cleaning brand (legal entity Careli 2007, S.L.U.) known for ultra-concentrated, water-soluble detergent capsules and eco-certified cleaners in biodegradable/compostable packaging, with capsules containing ~3% water versus 80%+ in conventional liquids. It was the first range certified with the EU Ecolabel using 100% biodegradable and compostable packaging, and has won the Liderpack 2018, IPA Gold 2018 and WorldStar Packaging 2019 awards; products are sold via Carrefour, Costco, Alcampo, Eroski, Aldi and Dia. In 2025 it closed a ~€1M round backed by athlete-angels (Alexia Putellas, Thiago and Rafinha Alcántara, Santi Aldama, alongside Marc Gasol, who took ~10% in September 2024) to fund expansion into Mexico and LatAm. It is headquartered in Vic (Barcelona).
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Investors 4
Funding rounds 1
| Date | Round | Amount | Lead |
|---|---|---|---|
| 2025-05-13 | No stage disclosed | €1M |
Lead not disclosed
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