Company · AI & Data

Algori

algori.ai ↗ ·Madrid ·Seed

Algori is a Madrid-based purchase and behavioural data platform that reinvents the traditional FMCG consumer panel, collecting SKU-level basket data directly from shopper receipts via its consumer apps and enriching it with AI so brands and retailers get near real-time insights instead of waiting weeks. It runs Spain's largest shopper panel with ~45,000 weekly active shoppers and ~25,000 daily baskets, serving most of Spain's top 15 grocery chains and 20+ manufacturers including L'Oréal, Coca-Cola and Tetra Pak. Founded in 2019 with an engineering subsidiary in Vilnius, it has raised €7.5M total — a €3.3M seed in July 2023 and a €3.6M growth round in December 2025 backed by Red Bull Ventures — and is expanding into Poland, Germany, France and Latin America.

Founded
2019
Founders
3
News
5
Rounds
2
Investors
8
SectorsAI & Data, Consumer Analytics, Market Research, Retail Tech, FMCG Start-up MapAI & Data › Retail & location analytics

Profile updated 1 Sep 2026

Founders

Andrius Juozapaitis
Co-Founder & CEO
Balys Baltakis
Co-Founder & Chief Data and Product Officer
Lina Beinortaite
Co-Founder & Head of Partnerships
—

Global models

No comparables on record yet.

Investors 8

AttaPoll
Investor United Kingdom
Change Ventures
Investor Estonia
Coinvest Capital
Investor Lithuania
Firstpick
Investor Lithuania
Investor United Kingdom
Red Bull Ventures
Investor Austria
Investor Portugal
Tech Transfer Agrifood (Clave Capital)
Investor Spain

Funding rounds 2

Series A · €3.6M
Algori, which runs a receipt-scanning shopper panel and AI purchase-behaviour platform for consumer-goods brands, raised €3.6M in additional…
2025-12-09
Seed · €3.3M
Algori, a Madrid-based startup modernising FMCG market research with high-granularity purchase data, closed a €3.3M seed round co-led by Por…
2023-07-10

News & media 5

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