Algori is a Madrid-based purchase and behavioural data platform that reinvents the traditional FMCG consumer panel, collecting SKU-level basket data directly from shopper receipts via its consumer apps and enriching it with AI so brands and retailers get near real-time insights instead of waiting weeks. It runs Spain's largest shopper panel with ~45,000 weekly active shoppers and ~25,000 daily baskets, serving most of Spain's top 15 grocery chains and 20+ manufacturers including L'Oréal, Coca-Cola and Tetra Pak. Founded in 2019 with an engineering subsidiary in Vilnius, it has raised €7.5M total — a €3.3M seed in July 2023 and a €3.6M growth round in December 2025 backed by Red Bull Ventures — and is expanding into Poland, Germany, France and Latin America.
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Investors 12
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| Date | Round | Amount | Lead |
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| 2025-12-09 | Series A (estimated) | €3.6M |
Lead not disclosed
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| 2023-07-07 | Seed | €3.3M |
Shilling Capital, Change Ventures
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| 2021-07-08 | Seed (estimated) | $1M |
Change Ventures
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News 4
Open as list →| Published | Article |
|---|---|
| 2026-03-13 |
Algori: Interview With Co-Founder & CEO Andrius Juozapaitis About The Consumer Intelligence Platform ↗
Pulse 2.0
2026-03-13 |
| 2026-03-04 |
My Big Idea: retail insights platform Algori ↗
Business Age
2026-03-04 |
| 2026-01-09 |
Mercadona, Lidl y Aldi lideran el crecimiento de cuota en 2025 ↗
Retail Actual
2026-01-09 |
| 2025-12-09 |
Algori raises €3.6M to scale its AI shopper insights platform globally ↗
Tech.eu
2025-12-09 |