Company · Consumer

Vivra

www.vivra.io ↗ ·Madrid ·Pre-seed

Vivra is a Madrid-based sports club that offers personalised endurance training through WhatsApp. Its AI coach creates individual training plans, sends reminders, suggests meals and analyses workouts synced from Strava. It started with running and has also said it will add cycling and fitness coaching. Alongside the coaching, the club organises its own races and events, including a triathlon in Asturias. The company was founded in 2022 as a marketplace for booking ski, surf, kitesurf and mountain-bike lessons in places such as Baqueira, Tarifa, Sierra Nevada, Zarautz and Fuerteventura, and moved to AI coaching in late 2023. In 2023 it raised a €145,000 pre-seed round from business angels, including Playtomic co-founder Pablo Carro, Skitude co-founder Marc Bigas, Homa Games co-founder Juanjo Mostazo and BEWE co-founder Diego Ballesteros.

Founded

2022

Founders

News

Rounds

SectorsSports, Health & Fitness, AI, Consumer Start-up MapConsumer › Fitness & wellness apps

Profile updated 24 Sep 2026

Founders

Alberto Ballarín

Co-founder

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Carlos Arboleya Rodríguez-Rovira

Co-founder

Carlos Saro

Co-founder

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Global models

No comparables on record yet.

Investors

No investors found yet.

Funding rounds 1

Pre-seed · €145K

Vivra, a booking platform for outdoor sports classes and equipment rental that aims to be the "Airbnb of outdoor sports", closed its first f…

2023-10-24

News & media 1

Published	Article
2023-11-07	Sports-coaching marketplace Vivra raises $155,000 in seed funding ↗ AIM Group