Aloja builds an AI-powered dynamic pricing platform for tour, activity and attraction operators. Its engine forecasts demand and adjusts prices on its own in real time, while operators set limits such as price floors, ceilings and minimum margins. It connects to booking systems including Bókun, Ventrata and Xola. The software is live in 12 countries and handles more than 15,000 bookings a month worth over $2 million, with customers including Ciao Florence and Meeting The French. Daniel Pino and Daniel Cabra founded Aloja in 2025; they previously founded TourOpp, which RocketRez acquired in 2022. BuenTrip Ventures and Alpha Venture backed the company early. In September 2026 it raised a $1.4M (about €1.2M) seed round co-led by Lanai Partners and Archipélago Next Ventures, with Decelera Ventures taking part.

Founded
2025
Founders
2
Total funds raised
$1.4M
Rounds
1
Investors
5
Last round
Sep 2026
SectorsTravel & Hospitality, AI & Data, Enterprise Software, Dynamic Pricing Start-up MapTravel & Hospitality › Travel & hospitality software

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Founders

Daniel Cabra
Co-founder & CTO
Daniel Pino
Co-founder & CEO

Global models 5

FLYR
United States · flyr.com ↗
Sells AI revenue-management software to airlines and hospitality operators; its deep-learning demand forecasts set prices automatically, the same model as Aloja.
$445MComparable
Beyond
United States · www.beyondpricing.com ↗
Charges short-term rental operators a subscription for algorithmic dynamic pricing that reprices inventory daily within limits the operator sets, the same approach as Aloja's floors and ceilings.
$125MComparable
Fetcherr
Licenses AI pricing that forecasts demand and sets prices autonomously for airlines and other perishable-inventory sellers, the same model Aloja applies to tours and attractions.
$117MComparable
Duetto
United States · www.duettocloud.com ↗
Sells hotels a cloud revenue-management subscription that sets room prices dynamically from demand data and plugs into their booking systems, the same model Aloja runs for activity operators.
$101MComparable
Wheelhouse
United States · www.usewheelhouse.com ↗
Sells vacation rental operators a dynamic pricing subscription that adjusts rates within rules the operator controls, a close match to Aloja's operator-guardrail model.
$20MComparable

In the same niche 16 others

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Notes: Most funded first

Investors 5

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Funding rounds 1

DateRoundAmountLead
PublishedArticle
2026-09-28 Dealflow #528: Trebellar raised $18M. Clarity AI merges. Indexa hits €6B in AUM. ↗
Dealflow.es Newsletter
2026-09-28
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