Superlativa is a Barcelona-based wellness brand that develops clinically validated, plant-based supplements to help regulate stress, anxiety, and cortisol imbalances, primarily targeting women. Founded in 2019/2020, its products (Daily, Forte, Magnesium+ Stick) are sold direct-to-consumer and in over 400 Spanish pharmacies. The company raised a €1.5M Seed round led by IRIS Ventures in November 2024.
SectorsConsumer Health, Wellness Supplements, Femtech, Botanicals/Nutraceuticals
Start-up MapConsumer › Supplements & nutricosmetics
Founders
R
Rubén Ángel
Co-Founder & COO
T
Teresa Pueyo
Founder & CEO
Global models 5
RRitual
United States · ritual.com ↗
DTC science-backed vitamin/supplement brand targeting health-conscious consumers, similar clinically-positioned wellness model.
$172MComparable
HHims & Hers
United States · www.hims.com ↗
DTC wellness/health brand blending clinical credibility with consumer marketing, though broader in scope than supplements alone.
$260MComparable
C
Care/of
United States · takecareof.com ↗
Personalized DTC vitamin and supplement subscription brand, directly comparable stress/wellness supplement model.
$64MComparable
WWild (formerly Wild Nutrition)
United Kingdom · wearewild.com ↗
Venture-backed food-grown/plant-based women's health supplement brand, close match on women-focused natural supplements.
$50MComparable
NNutrafol
United States · www.nutrafol.com ↗
Clinically-tested, plant-based nutraceutical brand for a specific health condition, sold DTC and through professional channels similar to Superlativa's pharmacy distribution.
$50MComparable
In the same niche 7 others
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Notes: Most funded first
Investors 2
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Funding rounds 2
| Date | Round | Amount | Lead |
|---|---|---|---|
| 2024-11-21 | Seed | €1.5M |
Iris Ventures
+1 more
|
| 2021-10 | Pre-seed | — | Lead not disclosed |
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