Super Troupers

Super Troupers is a Madrid-based creator-monetisation platform that lets content creators and social media influencers promote products from Spanish e-commerce stores, from large retailers such as Amazon and FNAC to niche online shops, without working through brands or agencies. Creators choose what to promote and when to publish, and earn commission on the sales their content drives. The platform provides shoppable widgets, which the company says convert up to five times better than traditional affiliate links. Founded in 2021 by Brazilian entrepreneur Pettersom Paiva, co-founder of the Brazilian flight metasearch Voopter, it launched with the Black Friday GO price-alert tool, which covered over one million products across Spanish online retailers and gained more than 40,000 users in its first week. It raised a €170,000 pre-seed round from angel investors including Gabriel Sáenz de Buruaga, André Zimmermann, Scott McCarthy, and iKreate founders Henrik Varga and Susan Akici.

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