Company · Marketplace & E-commerce

Tiendeo

tiendeo.com ↗ ·Barcelona ·Seed

Tiendeo is a Barcelona-based drive-to-store platform whose website and apps aggregate digitalised, geolocated retail catalogues, weekly ads and promotions, connecting online shoppers with nearby physical stores. Founded in 2010 by twin sisters Eva and María Martín with Jonathan Lemberger, it grew to operate in ~40 countries and was one of Spain's early adtech/retail-media successes. It is no longer an independent startup: in April 2022 it was acquired by Italian group ShopFully (reported at ~€35M / $38M) and now operates as the Tiendeo brand under Shopfully Marketing S.L.U.

Founded
2010
Founders
3
News
1
Rounds
0
Investors
1
SectorsMarketplace & E-commerce, Adtech, Retail Media, Consumer Apps, Drive-to-Store Start-up MapMarketplace & E-commerce › Marketplace & social commerce platforms

Profile updated 10 Aug 2026

Founders

Eva Martín Villaró
Co-Founder & CEO
—
Jonathan Lemberger
Co-Founder (Chief Product Officer B2B / CFO)
María Martín Villaró
Co-Founder & CMO
—

Global models

No comparables on record yet.

Investors 1

Funding rounds

No announced rounds on record.

News & media 1

PublishedArticle
2024-02-20 ShopFully Acquires Ofertia App And Website ↗
ESM Magazine
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