Company · Marketplace & E-commerce

Nina Woof

ninawoof.com ↗ ·Madrid ·Seed

Nina Woof is a direct-to-consumer brand of premium vegan, cruelty-free and eco-conscious pet accessories — collars, leashes, harnesses, toys, grooming balms and compostable waste bags made from recycled, organic or biodegradable materials and PETA-approved vegan leather. Founded in 2022 by three fashion-industry entrepreneurs, it sells online across 10+ markets (Spain, UK, Germany, France, Italy, US, Japan, Canada, Mexico, Brazil, Dubai) and reported roughly €620,000 of revenue in 2024. It has raised about €600,000 across three small rounds at a reported €4M valuation and set up Madrid as its European headquarters in 2025 to drive southern-European e-commerce and retail growth.

Founded

2022

Founders

News

Rounds

Investors

SectorsPet care, D2C e-commerce, Sustainable consumer goods, Fashion & accessories Start-up MapMarketplace & E-commerce › Vertical e-commerce retail

Profile updated 18 Aug 2026

Founders

Alaíde Martínez-Parente

Co-founder

—

Andrea Núñez

Co-founder & CMO (Marketing Director)

Pedro Padierna

Co-founder & CEO

Global models

No comparables on record yet.

Investors 1

BeHappy Investments

behappyinvestments.com

Investor Spain

Funding rounds 1

Other

Spanish impact fund BeHappy Investments took a 5% stake in premium sustainable pet accessories brand Nina Woof through convertible notes; th…

2025-03-04

News & media

No coverage on record yet.