IIndigitall
Indigitall is a Madrid-based SaaS company founded in 2014 that provides an AI-powered customer engagement and marketing automation platform, letting brands orchestrate omnichannel interactions (push notifications, SMS/RCS, email, WhatsApp, Messenger, Instagram) alongside conversational AI agents and a customer data platform. It raised a €6M Series A in April 2024 to expand into the US and LATAM, and counts brands like McDonald's, Crocs, Lacoste, LG and Nestlé as clients.
SectorsMarketing Automation, Customer Engagement, AI, SaaS, Messaging/CDP
Start-up MapEnterprise Software › Marketing & growth tech
Founders
J
Juan Carlos de la Vela
Co-Founder & CEO
X
Xavier Omella
Co-Founder
Global models 5
IIterable
United States · iterable.com ↗
Cross-channel marketing automation and customer engagement platform, directly comparable to Indigitall's orchestration and journey-builder offering.
$342MComparable
IInsider
Singapore/Turkey · useinsider.com ↗
AI-powered omnichannel customer engagement and personalization platform serving retail/e-commerce brands, closely mirroring Indigitall's model.
$242MComparable
CCleverTap
United States · clevertap.com ↗
Customer engagement and retention platform combining analytics with omnichannel messaging, same core value proposition as Indigitall.
$182MComparable
BBraze
United States · braze.com ↗
Multichannel customer engagement platform (push, email, SMS, in-app) with AI-driven personalization, a near-identical category peer.
$180MComparable
MMoEngage
United States/India · moengage.com ↗
Insights-led customer engagement platform unifying messaging channels and AI-based journey orchestration, matching Indigitall's positioning.
$102MComparable
In the same niche 23 others
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Notes: Most funded first
Investors 3
Open as list →
Funding rounds 2
| Date | Round | Amount | Lead |
|---|---|---|---|
| 2024-04-29 | Series A | €6M |
Data Point Capital
+2 more
|
| 2018-01-09 | Pre-seed (estimated) | €450K | Lead not disclosed |
News 4
Open as list →| Published | Article |
|---|---|
| 2025-09-09 |
indigitall, líder en Marketing Automation y Chatbots de IA ↗
MarketingDirecto
2025-09-09 |
| 2025-01-23 |
indigitall Recognized with Top Honors in G2 Winter 2025 Reports ↗
PR Newswire
2025-01-23 |
| 2024-04-29 |
Indigitall, Meta's partner for WhatsApp Business in Spain, raises €6M for AI-powered marketing automation ↗
Tech Funding News
2024-04-29 |
| 2024-04-29 |
Madrid-based Indigitall bags €6 million to grow its marketing automation solution in the Spanish-speaking markets ↗
EU-Startups
2024-04-29 |