Company · Proptech & Construction

Aquí tu Reforma

aquitureforma.com ↗ ·Barcelona ·Series B

Spanish proptech/construction startup founded in Barcelona in late 2018/2019 that digitizes and franchises the home-renovation sector, connecting customers with a network of licensed renovation professionals through a tech platform offering fixed-price budgets, contract-bound deadlines and financing. It has scaled to 250+ licenses/franchises across 7 countries (Spain, Mexico, Italy, Portugal, Colombia, Brazil, Chile) and raised capital from Seaya Ventures, Encomenda, Roca Group Ventures, Iberdrola and Banco Sabadell.

Founded

2018

Founders

News

Rounds

Investors

SectorsProptech, Construction Tech, Home Renovation, Franchising Start-up MapProptech & Construction › Renovation & construction services

Profile updated 21 Jul 2026

Founders

Enric Aparici

Co-founder & Director of Internationalization

Francisco Morán

Co-founder & CEO

Global models 5

Thumbtack

United States · www.thumbtack.com ↗

VC-backed marketplace connecting homeowners with vetted local pros for renovation and home-improvement projects, similar to Aquí tu Reforma's network model.

$960MComparable

Houzz

United States · www.houzz.com ↗

Renovation and design platform pairing homeowners with professionals plus project budgeting and financing tools, closely mirroring the fixed-budget renovation model.

$613MComparable

RenoFi

United States · www.renofi.com ↗

Tech platform focused on financing home renovations, matching Aquí tu Reforma's emphasis on bundled renovation financing.

$140MComparable

Handy

United States · www.handy.com ↗

On-demand marketplace connecting customers with independent home-service and renovation professionals, similar contractor-network approach.

$110MComparable

TaskRabbit

United States · www.taskrabbit.com ↗

Marketplace linking customers to independent contractors for home projects and renovations, a smaller-scale analogue to the licensee network model.

$50MComparable

Investors 5

Banco Sabadell

www.bancsabadell.com ↗

Investor Spain

Encomenda Smart Capital

encomenda.com

Investor Spain

Iberdrola (PERSEO)

www.iberdrola.com/about-us/our-innovation-model/international-startup-program-perseo

Investor Spain

Roca Group Ventures

rocagroupventures.com ↗

Investor Spain

Seaya Ventures

seaya.vc

Investor Spain

Funding rounds 5

Other

Colombian multinational Organización Corona entered Aquí tu Reforma's capital through its venture vehicle Organización Corona Venture Capita…

2025-10-29

Series A · €2.5M

The home-renovation franchise network and digital platform raised €2.5 million led by Roca Group Ventures, the Roca Group CVC's first startu…

2023-03-09

Other · €1M

Iberdrola took a minority stake in Aquí tu Reforma, a platform that digitises home and building renovation and licenses its brand to more th…

2022-02-16

Debt · €500K

Aquí tu Reforma, a home-renovation franchise network with about 130 franchisees, signed a €500K venture-debt deal with Sabadell Venture Capi…

2021-11-25

Series A · €3M

Aquí tu Reforma runs a tech-enabled home-renovation franchise network with 106 franchises in 46 Spanish cities. It raised €3M in a round led…

2021-03-17

News & media 7

Published	Article
2026-03-25	Aquí tu Reforma impulsa su expansión internacional y refuerza su red de franquicias de cara a 2026 ↗ Franquicias Hoy
2025-02-27	La franquicia Aquí tu Reforma duplica su facturación y alcanza los 3,8 millones de euros en 2024 ↗ 100 Franquicias
2024-12-16	Aquí tu Reforma recibe el premio a la mejor expansión internacional 2024 ↗ Revista Centros Comerciales
2024-07-14	Aquí Tu Reforma espera aumentar su facturación en un 53% y llegar a los 40 millones en 2024 ↗ El Español (Crónica Global)
2024-05-23	Aquí tu Reforma abre mercado en Portugal ↗ Emprendedores
2024-05-16	Aquí tu Reforma crece al 30% y supera los 26 millones de euros en volumen de obras en 2023 ↗ Emprendedores
2024-02-15	Aquí tu Reforma aterriza en Francia ↗ Alimarket