Taizen (formerly LogSpend) is a Barcelona-based startup building purpose-built AI agents for revenue, sales enablement and go-to-market teams, automating CRM updates, meeting prep, AI roleplay, win/loss interviews and competitive intelligence across 100+ integrations (HubSpot, Salesforce, Gong, Slack). It was founded in 2023 by two former Spotify engineers and started life as LogSpend, an LLMOps/AI-spend analytics platform, before pivoting and rebranding to Taizen. Pre-seed stage (~$120K disclosed), a Techstars Berlin Autumn 2023 alum, with named customers including Spotify, Zendesk, Adevinta, Bolt and Deel.
SectorsAI & Data, Enterprise Software, Sales Enablement, Revenue Operations, SaaS
Start-up MapAI & Data › AI sales & GTM automation
Founders
B
Boina Babu
Co-Founder & COO
V
Victor Chima
Co-Founder & CEO
Global models 5
HHighspot
United States · www.highspot.com ↗
SaaS sales-enablement platform with AI-driven content, coaching and meeting prep, sold to revenue and go-to-market teams.
~$650MComparable
GGong
United States · www.gong.io ↗
Revenue AI platform that sells AI agents to sales teams to automate CRM updates, deal intelligence and coaching.
~$584MComparable
CClari
United States · www.clari.com ↗
Revenue-platform SaaS using AI to automate forecasting, CRM hygiene and deal inspection for go-to-market teams.
~$500MComparable
OOutreach
United States · www.outreach.io ↗
Sales execution SaaS with AI agents for prospecting, meeting prep and deal management, sold to revenue teams.
~$489MComparable
SSeismic
United States · seismic.com ↗
Sales-enablement SaaS with AI roleplay, coaching and content automation, sold per seat to enterprise go-to-market teams.
~$440MComparable
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