web2wave

web2wave.com ↗ ·Barcelona ·Seed

web2wave is a Barcelona-based no-code platform that helps mobile app companies build web-to-app funnels — quizzes, onboarding flows and web paywalls — so they can acquire and monetise subscribers on the web and avoid app store commissions. The product includes a drag-and-drop quiz/paywall builder with Stripe, Paddle, PayPal and Primer integrations, A/B testing, funnel analytics, cancellation flows and AI localisation in 40+ languages. Founded in 2024 by Y Combinator alumnus Igor Lyubimov, it raised a €330k seed round led by funders.vc in March 2025 and reported profitability with ~€1.55M projected March 2025 revenue processed and 6M+ monthly end users. The team is remote-first.

Founded

2024

Founders

Total funds raised

€330K

SectorsSaaS, Mobile App Monetization, Marketing Technology, Payments, No-code Start-up MapEnterprise Software › Marketing & growth tech

Suggest a correction

Founders

Igor Lyubimov

Founder & CEO

Global models 5

Paddle

United Kingdom · www.paddle.com ↗

Its merchant-of-record web checkout for app developers lets them sell subscriptions on the web and avoid app store commissions, taking a cut of the revenue it processes.

$293MComparable

RevenueCat

United States · www.revenuecat.com ↗

Sells subscription infrastructure to mobile app companies, including a paywall builder, web billing and web purchase links, and charges a share of tracked app revenue.

$110MComparable

Heyflow

Germany · heyflow.com ↗

Is a no-code SaaS builder for interactive quiz and lead funnels with A/B testing and analytics, sold on subscription to growth and marketing teams.

$16MComparable

Superwall

United States · superwall.com ↗

Is a no-code paywall builder and A/B testing platform for subscription apps, including web checkout flows, sold to app developers as a usage-based SaaS.

$14MComparable

Purchasely

France · www.purchasely.com ↗

Is a no-code paywall, onboarding and subscription-monetisation platform for mobile apps with A/B testing and web-to-app flows, sold to app publishers as SaaS.

$10MComparable