FFuelYourBrands
FuelYourBrands is a Madrid-based influencer marketing platform that connects brands with micro-influencers (roughly 3,000 to 80,000 followers) and automates campaigns from start to finish. It also offers user-generated content, paid media amplification, review management and LinkedIn employee-branding services, and operates across Spain, Latin America and Europe. Its customers include Burger King, Carrefour, Mercadona and Hasbro. The company was co-founded by Jesica Alcalde and Sandra Mora, went through the Lanzadera accelerator, and in January 2022 closed a €500,000 seed round on Startupxplore with more than 100 investors, alongside €210,000 in ENISA funding.
SectorsMarketing Technology, Influencer Marketing, Advertising, SaaS
Start-up MapEnterprise Software › Marketing & growth tech
Founders
J
Jesica Alcalde García
CEO & Co-founder
S
Sandra Mora Hernández
Co-founder & Chief of Sales
Global models 5
GGrin
United States · grin.co ↗
Grin sells brands a subscription platform to find, run and pay creators and to track their campaigns from start to finish, the same end-to-end automation that FuelYourBrands sells.
$145MComparable
LLater
United States · later.com ↗
Later sells brands a managed influencer marketing platform, built on the Mavrck merger, that runs micro-influencer campaigns, user-generated content and paid amplification of creator posts.
$135MComparable
CCreatorIQ
United States · www.creatoriq.com ↗
CreatorIQ is enterprise influencer marketing software that big consumer brands pay for to recruit creators, run campaigns and measure results, including paid-media amplification.
$111MComparable
AAspire
United States · www.aspire.io ↗
Aspire is a creator marketplace and campaign platform that matches brands with micro-influencers, automates outreach, product seeding and content collection, and makes money from brand subscriptions.
$77MComparable
LLinqia
United States · www.linqia.com ↗
Linqia runs managed, performance-guaranteed micro-influencer campaigns for big consumer brands and adds paid amplification of creator content, the same micro-influencer-at-scale offer.
$41MComparable
In the same niche 23 others
See all in the Start-ups Map →
Notes: Most funded first
Investors 3
Open as list →
Funding rounds 1
·1 not counted| Date | Round | Amount | Lead |
|---|---|---|---|
| 2022-01-04 | Seed | €500K |
Lead not disclosed
+1 more
|
News 2
Open as list →| Published | Article |
|---|---|
| 2025-09-10 |
CEEI Valencia reunirá a referentes empresariales para compartir estrategias de liderazgo, inversión e innovación ↗
El Debate
2025-09-10 |
| 2024-02-27 |
La plataforma FuelYourBrands conecta a marcas con microinfluencers, optimizando los recursos de marcas y agencias ↗
Que.es
2024-02-27 |