Social WoW

socialwow.club ↗ ·Valencia ·Seed

Social WoW is a Valencia-based network of online marketing and digitalisation agencies for small businesses and entrepreneurs. It offers e-commerce storefronts, including online shops set up through WhatsApp, as well as automated sales systems, delivery and booking integrations, and social media management. It runs a franchise-style 'business in a box' model that gives local professionals branding, training, technology and a client portfolio, and it ran town-wide digitalisation programmes for local shops, starting with a pilot in Fabero (León). Ismael Teijón launched the company in March 2020, and it raised €260,000 in convertible notes before joining Lanzadera's Traction programme in 2021. The company went through voluntary insolvency proceedings, which were concluded in February 2025.

Founded

2020

Founders

Total funds raised

€360K

SectorsMarketing Technology, E-commerce, SME Digitalisation Start-up MapEnterprise Software › Marketing & growth tech

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Founders

Antoni Espinosa

Co-founder & CTO

Also at Landbot →

Ismael Teijón

Co-founder & CEO

Ángel Valera

Co-founder & COO

Global models 4

Podium

United States · www.podium.com ↗

Sells local small businesses a bundled toolkit for messaging, reviews, payments and marketing automation, much like Social WoW's automated sales and social-media services for local shops.

$419MComparable

Vendasta

Canada · www.vendasta.com ↗

Gives local agencies and resellers a white-label 'business in a box' with branded technology, a marketplace and training so they can digitalise small businesses in their area, which is the core of Social WoW's franchise model.

$180MComparable

Dukaan

India · mydukaan.io ↗

Lets small merchants and entrepreneurs set up an online shop in minutes and sell over WhatsApp, like Social WoW's WhatsApp storefront offer.

$17MComparable

Bikayi

India · bikayi.com ↗

A WhatsApp-first e-commerce storefront and sales-automation tool for small local businesses, matching Social WoW's WhatsApp shop and automated sales products.

$12MComparable