PProduct Hackers
Product Hackers is a Madrid-based growth consultancy ("The Growth Company") that helps mid-size and large companies grow revenue in digital channels through a proprietary experimentation-based methodology covering analytics, acquisition, conversion optimisation, retention and AI. Founded in September 2016 by Luis Díaz del Dedo and Jorge García, it has run thousands of growth experiments for 140+ brands including Zara, Wallapop, MAPFRE, Heineken, Sony Music and Verti, and has grown into a small group with verticals such as AI Hackers and Product Hackers School (which acquired publisher Libros.com in 2024). It is a bootstrapped services/consulting business rather than a VC-funded startup, with reported revenue of ~€6M in 2024.
Profile updated 12 Aug 2026
